Book Marketing Club’s blog content is being built upon and organized into five pillars that support an overarching umbrella. All these elements, when working together will help you sell more books and build a sustainable author-based business.
The umbrella, if you will, is your book marketing plan. If you don’t plan, well, you know the rest. A book marketing plan helps you stay focused and measures results so you can intelligently pivot when necessary. This plan is held up by five pillars.
The holiday season is a crucial time for book sales. As we approach the last months of 2023, it's more important than ever to stay ahead of the curve. In this blog post, I'll help you unwrap the top 5 marketing trends for the end-of-year sales season. From online...
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Whether you like it or not, book marketing is a crucial part of an author’s journey to success. However, there are a lot of false beliefs that authors can have about this keystone activity. In this blog post, I’ll debunk ten common myths surrounding book marketing and provide you with a reality check.
Articles are a driving force in bringing traffic to a website. Not only through articles posted on the site itself, but through guest posting on other people’s sites, as well. Articles are a major factor in giving sites high rankings in search engine result pages. The higher a site ranks the bigger slice of the traffic flow pie it gets. With greater traffic flow, there are more profits and more potential for other income-generating methods, as well. That’s why there are certain things your online articles must have.
If you want to use content marketing effectively, you need to get your content read. This means that people who come upon your articles, blog posts, and other written content actually consume it through to the call to action. This all falls apart if no one reads what you’ve written. Here are seven techniques that will help you avoid that pitfall.
Content marketing with articles is a form of information-based marketing, one of the oldest and most effective techniques in getting targeted prospects to websites and converting them into buyers. Whether you can write or not, you should seriously consider adding this technique to your marketing arsenal. However, there are some things you need to consider before publishing an article — on your site or another’s.