by Carma Spence | Aug 23, 2023 | Marketing & Selling, Target Audience
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by Carma Spence | Feb 28, 2022 | Author Branding
If there is one thing that I’ve noticed newer authors undervalue, it is branding. Perhaps they believe in myths about branding that hold them back from achieving their goals. Let’s face it, there are a lot of misconceptions about what a brand is and does, especially...
by Carma Spence | Dec 20, 2021 | Author Branding
We are living in a world where anyone can be an author. With a few simple clicks, you can have your book published and available for purchase on Amazon. So why does it matter if you build an author brand? Let me ask you this: What do these authors have in common?...
