by Carma Spence | Sep 23, 2022 | Offline Book Marketing
If you pay attention, you can get marketing ideas for your book and your book-centered business pretty much from anywhere. Case in point: Not that long ago I ordered some protein powder. And inside that jar of protein powder, I found this plastic card. And on the...
by Carma Spence | Dec 13, 2021 | Live Book Launch, Offline Book Marketing
I once had a client who wrote a book set in the 1970s. To launch the book, she found a store that was all about the ‘70s. She then convinced them to host her book launch party. If you plan on holding an in-person (or even hybrid) launch event, your venue can add a lot...
