FREE Check List

Helps You Build an Effective List-Building Strategy

From Target Audience to Tracking Results and Everything Inbetween

There are so many things that go into growing a list of ideal readers. What do you use to entice them to join your list? How do you best deliver that incentive? How do you follow up and track your results? How do you remember all these steps each time you create a new opt-in incentive?

Don’t worry. This checklist has you covered. All the numerous steps are included: from before you start building your list all the way through evaluating if your efforts are effective. Don’t wait! Download yours now by completing this quick form.

Carma has an almost uncanny ability to pick up on what’s important and needs focus in a business. …as a coach, there is no unfamiliar terrain for Carma … She does it all with the same level of grace and clarity. I would send any entrepreneur that needs to get re-inspired and laser-focused on their dream to Carma.
Rev. Rochelle Walden

Spirit in Business coach

An Author's List Building Strategy Check List

Inside you’ll learn:

  • How to build your list correctly from the start so that you don’t waste your time growing a list of the wrong subscribers.
  • How to develop an effective content strategy for your list so that you won’t skip one of the four key areas that effective email content is based on.
  • Which 10 opt-in incentives work best for authors so that you provide that value your ideal readers are looking for quickly and easily.
  • The 3 assets you need to have in place so that you can deliver your opt-in incentive and set expectations for new subscribers.
  • A baker’s dozen of ways you can promote your opt-in incentive so that you can grow your list more quickly.

Who’s this for?

  • Aspiring authors working on their first book – It’s never too early to start growing your list!
  • New authors with a small list – Make sure you’ve got what you need in place to grow your list further.
  • Established authors who aren’t seeing the results with their list they envisioned – Find out if you’re missing a piece of the puzzle.

Meet Carma Spence

Carma SpenceCarma Spence is a bestselling author, award-winning speaker, and authorship mentor with five books under her belt and more than 25 years of marketing and public relations experience.

After more than 10 years writing, publishing, and marketing her own books, she has recently begun helping entrepreneurs, small business owners, and mid-level executives write, publish and market their non-fiction books based on the knowledge between their ears even if they’ve never written before and are crazy busy.

In this cheat sheet, Carma shares what she wished she knew when she published her first book. If you are just starting out or simply need to market your book on a limited (or nonexistent) budget, this essential report will help you focus on the assets you need, rather than wasting your time with all the “nice to have” book marketing options available to you.

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